XitPlan was founded by Ala, a former Amazon engineer, with one mission: deliver services that help businesses automate, scale, and grow.

Founder · Toronto, Canada
Former Amazon engineer turned founder. After years of building systems at scale, Ala saw the same problem everywhere: small businesses drowning in manual work and losing growth opportunities because they lacked the right technology. XitPlan was born to change that, bringing enterprise-grade AI automation to businesses that need it most.
Connect on LinkedInThree principles that guide everything we build.
No bloated platforms or generic templates. Every service is set up for your business, designed to run quietly in the background and deliver real results.
Your data stays yours. We build with security and privacy baked in from day one, not bolted on as an afterthought.
We don't sell buzzwords. We deliver services that automate, scale, and grow your business. If it doesn't move the needle, we don't offer it.
Most small businesses waste hours on repetitive tasks, miss growth opportunities, and struggle to scale with manual processes. The tools that could help are either too expensive, too complex, or simply not built for the way they work.
Generic SaaS tools promise to fix this, but they're built for everyone, which means they're optimized for no one. You end up paying for features you don't need while the things that actually matter fall through the cracks.
XitPlan is different. We deliver done-for-you services designed to automate operations, capture more customers, and help you grow. Today we offer two: Missed Call Capture, an AI phone system that turns missed calls into emailed leads, and Custom Websites, beautifully designed sites for service businesses, built so AI assistants like ChatGPT can read and recommend your business. We'll keep adding more over time.
Tell us about your business and we'll show you exactly how we can help.